Process and processes portfolio category for Ben Weinberg Consultants, which provides marketing, sales, operational, and administrative services for small- and medium-size businesses
Grapes have been grown in Burgundy since Roman times. That accumulated experience results in wines that are defined by micro regional differences. Because of the widely varying soil types, elevations, inclines and exposures, these gradations can show up in vineyard sites that are only a few meters apart. Traveling the Rue de Vins Grand Cru south to north, from Beaune to Dijon, is a quintessentially Burgundian experience for any oenophile. The unfolding spectacle of all those kilometers of orderly vines is a mind-blowing journey, allowing the viewer to see terroir shifts as natural changes in the lay of the land. If only all of wine country were so organized, so well understood!